GOLDSBORO, N.C. — Local business leader Selena Worrell has been recognized among the nation’s most influential women after being named a recipient of the 100 Women to KNOW in America Award by The KNOW Women.
The prestigious recognition highlights 100 of the most influential, accomplished, and honorable women across the country. Each honoree undergoes a selection process that includes nomination and an interview with a panel before final selections are made.
According to organizers, the final list represents a diverse range of talents, perspectives, and achievements, showcasing women who are not only high-achieving but also deeply committed to serving and uplifting their communities.
Worrell shared her reaction in a social media statement, calling the honor both humbling and inspiring.
“I am truly honored and grateful to be named one of the 100 Women to KNOW in America by The KNOW Women,” Worrell wrote. “To be seen and recognized by such an incredible organization of women is both humbling and inspiring.”
Worrell also noted the significance of receiving the honor during Black Women’s History Month in April, describing the recognition as a reflection of the legacy and strength of those who paved the way.
More than 20 years ago, Worrell said she stepped out on faith to join her husband of 38 years in their family business, Worrell Contracting Co., Inc.. What initially seemed like a career change, she said, ultimately became a calling.
“The Lord made it clear that it was time for me to walk fully in purpose—and I’m so grateful I said yes,” Worrell wrote.
Since joining the company, Worrell said the business has experienced growth and opportunities beyond what she initially imagined. She credited the success to faith, perseverance, and the influence of strong Black women leaders who came before her.
“I stand on the shoulders of strong Black women who paved the way—women who led, built, and persevered despite the odds,” she wrote.
As a Black woman in business, Worrell emphasized her commitment to building not only a successful company but also a lasting legacy that inspires future generations.
“Especially the next generation of Black women, I encourage you to trust your vision, step out on faith, and walk confidently in your purpose,” she said. “We are more than business owners—we are legacy builders. And we’re just getting started.”
The recognition places Worrell among a distinguished group of women nationwide who are making meaningful impacts in business, leadership, and community service.





