Goldsboro, N.C. — A fire occurred at the UEC Theater on 105 10th Place in Goldsboro shortly before 2:00 p.m. today, prompting a swift response from local emergency services.

Eyewitnesses reported seeing smoke emerging from the building’s front exterior wall, signaling a possible fire within the structure. Four fire engines from the Goldsboro Fire Department arrived on scene within minutes, positioning around the property to contain the blaze and prevent further spread.

Upon arrival, firefighters worked to assess the source of the smoke and gain access to the affected areas. The theater was reportedly in operation at the time, but it remains unclear how many patrons or staff were inside when the fire began. Evacuation procedures were likely initiated as emergency crews began their response, although no official confirmation has been provided regarding injuries or casualties.

Traffic in the immediate area was temporarily disrupted as fire crews established a perimeter and began active suppression efforts. The extent of structural damage to the theater is not yet known, and the cause of the fire is currently under investigation.

Authorities are asking the public to avoid the area to allow emergency responders to operate safely and efficiently. Additional updates are expected as fire officials complete their initial assessment and investigation.